Aberdeen

Illuminate market realities, Inspire critical thinking, Ignite data-driven business actions.

Illuminate market realities, Inspire critical thinking, Ignite data-driven business actions.

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Aberdeen Strategy & Research, a division of Spiceworks Ziff Davis, with over three decades of experience in independent, credible market research, helps illuminate market realities and inform business strategies.

Our fact-based, unbiased, and outcome-centric research approach provides insights on technology, customer management, and business operations, to inspire critical thinking and ignite data-driven business actions.

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